We may be among the first among conventional media to announce this irony.
The Bush Administration has named "W. Michael Moore" to head up FEMA's relief efforts in the Gulf Coast, as Hurricane Gustav approaches.
The official statement is on the web but not on the FEMA website yet.
The more prominent Michael Moore, the film maker, couldn't help but take notice.
Here's what it says:
R. David Paulison, Administrator, Federal Emergency Management Agency (FEMA), Department of Homeland Security, named W. Michael Moore as the Federal Coordinating Officer for Federal recovery operations in the affected area.
FOR FURTHER INFORMATION CONTACT: FEMA (202) 646-4600.
White House Press Office